Blizzard Entertainment Titles Head to Southeast Asia

Blizzard Entertainment and AsiaSoft have kicked over a joint press release announcing that the latter will be distributing all of the former’s titles – including Diablo III and World of Warcraft – in Thailand, Malaysia, and Singapore, at least for the foreseeable future. Conquering the world, one region at a time: 

ASIASOFT TO DISTRIBUTE BLIZZARD ENTERTAINMENT® GAMES IN THAILAND, MALAYSIA AND SINGAPORE

THAILAND, MALAYSIA, SINGAPORE, 19 OCTOBER 2011 ASIASOFT CORPORATION PLC (www.asiasoft.net) today announced that it has entered into an agreement with Blizzard Entertainment, Inc., to distribute Blizzard Entertainment® games in Thailand, Malaysia and Singapore.

The distribution agreement includes the bestselling games from Blizzard Entertainment’s Diablo® action role-playing game series, including the upcoming Diablo III; the Warcraft® and StarCraft® real-time strategy game series, including StarCraft II: Wings of Libertyâ„¢; and World of Warcraft® and its three expansion sets, The Burning Crusade®, Wrath of the Lich King®, and Cataclysmâ„¢.

(One of our top priorities is ensuring that our games are easily accessible to players all around the world,) said Paul Sams, chief operating officer of Blizzard Entertainment. (We are confident that as a leading online game services provider in Southeast Asia, Asiasoft will help us reach many new players in this growing region.)

(Blizzard Entertainment is well-known for the blockbuster entertainment experiences that they consistently deliver, and we are honoured to have acquired the distribution rights for their games in Thailand, Malaysia and Singapore,) said Mr Sherman Tan, Chairman of Asiasoft Corporation PLC. (We are pleased to have the opportunity to provide more quality games to players in Thailand, Malaysia and Singapore.)

For more information on these games, please visit http://sea.blizzard.com.

About Asiasoft Corporation Public Company Limited
Asiasoft (http://www.asiasoft.net/) is a leading online game operator enjoying a dominant market share in Thailand, Singapore, Malaysia, Vietnam and Indonesia. The Company’s affiliates are involved in international investment for online games publishing and development, as well as game portal services (www.playpark.com) including others IT related business. With 31 enjoyable and interactive online games from all over the world and more than 35 million registered IDs.

About Blizzard Entertainment, Inc.
Best known for blockbuster hits including World of Warcraft® and the Warcraft®, StarCraft®, and Diablo® franchises, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer and publisher of entertainment software renowned for creating some of the industry’s most critically acclaimed games. Blizzard Entertainment’s track record includes thirteen #1-selling games and multiple Game of the Year awards. The company’s online-gaming service, Battle.net®, is one of the largest in the world, with millions of active players.