Anarchy Online It’s Alive #5

RPG Vault continues their “It’s Alive” series for Anarchy Online, this time discussing free play, in-game advertisements, and an influx of new subscribers. An excerpt to follow:

With the addition of video-based functionality, it also adds another tool for the developers to further increase the level of immersion in the game, we already have video screens showing ‘propaganda’ messages from the in-game factions on the billboards that paying subscribers see instead of advertisements. This dual use of the same technology allows us to continue to develop the possibilities of this technology without angering our loyal players.