Guild Wars 2 Will Probably Never Receive an Expansion

Talking with Eurogamer, ArenaNet’s lead content designer Mike Zadorojny has laid out the studio’s plans for Guild Wars 2‘s “Living World strategy”, and admitted that, as a consequence, the game might not ever get an expansion:

“So right now we’re not really looking at expansions as an option,” lead content designer Mike Zadorojny told me on his visit to London last week.

“It’s something that’s on the table but it’s not something we’re focused on, because what we want to do is – our idea here is that with Living World, we can do what expansions would have done but do it on a more regular basis.”

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Four discrete Living World teams, made up of designers of all disciplines, each spend four months developing roughly one full month’s worth of content, “So they’ll own two content releases in a particular month,” Zadorojny said. The Flame & Frost update at the start of the year was an early example, the more recent releases more matured.

“This allows us to have this world that’s changing and evolving and essentially goes into what television does: stay tuned next week when something exciting is going to happen.”