World of Warcraft Interview

GamesIndustry.biz has published a short interview with Blizzard Entertainment’s Shane Dabiri and John Lagrave about the issues World of Warcraft players are having while trying to log in to European servers. A taste:

So how are you responding?

John Lagrave: Right now, we are working on a solution on multiple fronts. One of the things we’re doing is working on hardware improvements, the system infrastructure that supports World of Warcraft itself. We’re upgrading all the hardware continuously.

On the bandwidth side, we’re also working with network providers in Europe to get the traffic routed better and to deal with issues on their end. Because of course we put a huge burden upon the demands for the Internet in Europe, and they’ve had to react. So we’ve been building up relationships with the various network providers here.