World of Warcraft Interview

The Hollywood Reporter has conducted an interview with Blizzard Entertainment’s Rob Pardo about the success of World of Warcraft and Time’s recent decision to name him one of the 100 most influential people in the world.

Q: One of the 100 most influential people in the world? That’s quite an honor! How does creating a game like “World of Warcraft” entitle you to …

A: [Laughing] I have no idea. I’m just a nerdy game designer who really enjoys making games. But I guess video games are getting more and more attention as the population ages and as games become a viable entertainment medium for a large number of people, especially for those in their 30s who may have grown up with games. People are very invested in entertainment, especially in something like “WoW,” which is very social and where you can meet friends and folks from all around the world. I mean, I’ve seen people who have met their future wives online. When something becomes that popular, I think that’s the main reason why a publication like “Time” would be interested in us.